Flixr — performance creative

No one knows
which ad will win.

So we bring a plan, lights and a logbook. Every month, you know more than the month before.

Scroll

Make it flicker.

One winner.

Creative is the targeting. The platforms pick the audience now. The ad tells them who to find. Who's on screen, and what they say in the first two seconds, decides who the algorithm goes looking for.

Then the swarm.

Throwing stuff at the wall isn't a strategy. It isn't even a tactic.

So the swarm comes after the light: once an idea works, we scale it with new hooks, faces and formats. Every variant carries a reason, and every result goes in the logbook.

Open the library

App people, first.

40,000+ ads read by Studio across 195 markets · 7,600+ creators ready to brief · leadership from Vungle, Liftoff, Appsumer (InMobi) and Dentsu

Build your Winning Campaign

Same light. Two rooms.

Apps & games

Video, creators, playables and end cards, judged on installs, trials and payers in your MMP.

See apps & games

Brands

The ad, the end card and the page it lands on, from one brief. Judged on purchases. AppLovin & Meta first.

See brands

Your creative lead

Every brand gets a creative lead.

Reads the category in Flixr Studio. Our own tool tracks every ad running in your category, how long each one lasted and what replaced it, and calls the winners by what the networks keep funding rather than by what got clicks. See Studio
Writes the test plan from that read. Sets your creative velocity, picks the variants worth making and brings the new concepts worth testing, each one tied to something Studio shows is already working.
Owns the brief. Writes the hooks, angles and scripts, and keeps every ad on brand.
Runs production with you. Directs our team across UGC and creators, motion, playables and AI gen, so you get one point of contact, not a vendor list.
Reports every week. What ran, what won, what's next, and how you compare with similar brands in your category, straight out of Studio.

Lower CPA

We help you lower your cost per acquisition on paid channels.

New audiences

We help you grow and discover new audiences that perform for your brand.

Category benchmarks

We show you how your campaigns perform against similar brands in your category.

How it works

The ad is the output. The system is the product.

In
your results
your ad library
your rivals and category
what we've learned across clients

01Brief
02Make creators and UGC, motion, playables, AI
03Launch
04Read
05Log

Flixr Studio + your creative lead

cycle · every week

Out
more conversions per 1,000 impressions
new audiences
lower cost per result

Every result goes back into the map, so the next brief starts smarter.

The first three months

First, we move in.

What you know about your account

day 07
Connect Read-only access to your results and ad accounts. We read 90 days of your ads, one by one.
day 14
Gap analysis Depth: what works and deserves more takes. Range: who you don't reach yet, and the ideas that might.
day 28
First tests The first three hypotheses go live. The logbook opens.
day 90
Real lift Your hook lasts two seconds. The platforms need time to learn, we need time to log, and you need a before and an after.

Your hook lasts two seconds. Real lift takes three months.

By day 30 you own a map of your account you didn't have before, whatever the ads do.

When outside partners lose to in-house teams, it's rarely talent. They never saw the scoreboard. We start with read-only access, so we're judged on the same numbers as your team.

Let's open the logbook.

Name three rivals. We'll send back a read of your live ads against theirs: what you all say, who's on screen, and what's lasting.

No one knowswhich ad will win.